Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

Fashion Is Marketing Feminism, But Its Progress to Gender Equality Is Slow

The top levels of the industry are still dominated by men and a new report on brands’ efforts to address the issue shows little change.
Paloma Elsesser for Victoria's Secret
Paloma Elsesser for Victoria's Secret. The lingerie brand is moving away from its traditional marketing imagery of scantily clad supermodels. Victoria's Secret.

Fashion wants to present a more feminist image.

Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.

In This Article

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Workplace & Talent
Analysis and advice on the future of work, careers and management.

Can Sporty & Rich’s Emily Oberg Break the Founder-CEO Curse?

Oberg stepped into the top job at her startup last August. In an exclusive interview with The Business of Fashion, she explained how she plans to scale her business while sidestepping the ‘founder’s ego’ problem that has doomed many emerging brands.


view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.
VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON