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American brands swooped in on Super Bowl LIX, staging runway shows in its host city of New Orleans and collaborating with halftime star Kendrick Lamar as fashion and football took their relationship to a new level.
NBA stars and footballers are increasingly leaning on a network of powerful style consultants to help them shape their personal brands away from their day jobs, laying the groundwork for lucrative brand deals.
The Olympics are proving a perfect marriage of the sports and fashion industries. It’s the culmination of several factors that have turned sport into fashion’s most exciting new arena over the past two years.
Sophie Soar is the Commercial Features Editor at The Business of Fashion. She is based in London and oversees BoF’s careers advice and written content partnerships at BoF.
Eoghan O’Donnell is the Junior Commercial Writer at The Business of Fashion (BoF). From Kerry, Ireland and based in London, he contributes to BoF’s careers advice and written content partnerships.
Hefty tuition prices, unclear career pathways and new routes into the industry are reshaping how young people invest in education.
Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion and beauty talent.
A pioneer in luxury education since 1991, French business school ESSEC has launched a new Master’s in Luxury Management — preparing students for the evolving luxury industry through a thorough academic and hands-on curriculum.
Oberg stepped into the top job at her startup last August. In an exclusive interview with The Business of Fashion, she explained how she plans to scale her business while sidestepping the ‘founder’s ego’ problem that has doomed many emerging brands.
The executive order directs the FTC chairman to prioritise enforcement of existing laws against sellers and manufacturers who falsely claim products are made in America.
Global oil markets face turmoil after a US attack on Iran's main export hub heightened risks to supply across the Middle East.
The 98th Academy Awards, and Vanity Fair’s revamped after-party, bring luxury brands’ red-carpet strategies to a crescendo. Plus, Lululemon reports quarterly results with the CEO job still vacant.
From the impact of the war in the Middle East to the future of Saks to the Kering conundrum, Imran Amed shares his intel and insight from the trenches of the latest ‘fashion month.’
