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At PVH, Creating an Archive That Can Educate and Inspire

BoF discovers how the company’s archive, collecting and organising the creative output of its brands including Tommy Hilfiger and Calvin Klein, is designed to empower creative inspiration and brand education.
PVH associates visiting the archive in Long Island.
PVH associates visiting the archive in Long Island. PVH.
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Seven years ago, the American apparel company PVH decided to invest in preserving and protecting its 140-year history by establishing PVH Archives, a company-wide effort to rehouse historic designs, campaigns and other materials from the company’s brands, including Tommy Hilfiger and Calvin Klein.

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