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Agenda-setting intelligence, analysis and advice for the global fashion community.

The Rise of Google Shopping

Two decades after launching its shopping vertical, and many false starts along the way, the search engine giant has become a force in how people shop for clothes. Here’s how brands can make the most of it.
Google Shopping
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Hair care company Ceremonia has all the hallmarks of a brand launched in the social media age, from chic packaging and colourful ingredients to an influencer network that quickly drove followers to the company’s Instagram account.

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