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The Limits of Virtual Fashion

Digital investments, cryptocurrency volatility and interoperability are all barriers to growth within the market.

Virtual pieces from The Fabricant and RTFKT's collaboration. Courtesy. — Virtual pieces from The Fabricant and RTFKT's collaboration sold on Dematerialised. Courtesy.

By

M.C. Nanda

26 April 2021

BoF PROFESSIONAL

This month, fashion brands RTFKT and The Fabricant collaborated on a line of earrings, sneakers and formal wear. Priced between $20 to $10,000, the collection was sold on the online marketplace Dematerialised, which had over 3,000 users register for access to the drop.

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