Agenda-setting intelligence, analysis and advice for the global fashion community.
Earlier this summer, when wildfires in Canada blanketed much of the US East Coast in hazy orange skies, it wasn’t just the air pollution that skyrocketed. Brands that had products catering to anti-pollution protection saw their sales soar too.
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The fashion industry is one of the world’s worst polluters, and this week’s grim report from the UN’s IPCC made clear that change needs to come quickly.
The report published Monday found human activity ‘unequivocally’ responsible for raising global temperatures by about 1.1 degrees since the late 19th century.
Tiffany Ap is Senior Correspondent at The Business of Fashion. She is based in New York and covers marketing and the critical China market.
The fast-fashion giant is offering to let smaller labels plug directly into its famed on-demand manufacturing and global logistics network. But is the boost in speed worth the risk of putting operations in a competitor’s hands?
Fresh solutions to water scarcity in the supply chain, sourcing shifts and regulatory recalibration are reshaping fashion’s sustainability playbook.
Coach-owner Tapestry’s new carbon-removal partnership and brands making fresh commitments to textile-to-textile recycling startups show an industry searching for ways to address its environmental impact.
A new group of brand partners, including Reformation and C&A, is joining the poly-cotton recycler’s long-term commercialisation program only weeks after its debut, signalling growing demand as the company gears up for industrial-scale production in Europe.
War in the Middle East, the luxury industry’s fastest-growing market, threatens to delay a long-expected rebound in demand.
Beauty brands must rethink upselling with smarter value plays, from curated bundles to jumbo sizes and subscriptions, to keep their customers from switching to the competition.
Check out this week’s new partner and job openings on BoF Careers, the global marketplace for fashion and beauty talent.
The Savannah, Ga.-based pajama brand has developed a devoted following for its super-soft pyjamas. With their first daywear collection, they’re hoping that loyalty will apply in a much more competitive category
