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Agenda-setting intelligence, analysis and advice for the global fashion community.

The United Nations to Fashion: Stop Pushing Overconsumption

The United Nations Environment Programme and UN-backed Fashion Industry Charter for Climate Action want the sector’s marketing machine to push more sustainable lifestyles.
People out shopping on Oxford Street walk past large scale January sale signs in red and white for major high street clothing retail shops.
The UN fashion marketing needs to stop promoting overconsumption if the industry is to meet its climate goals. (Mike Kemp/In Pictures via Getty Images)

Every year, the fashion industry spends billions of

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Further Reading

Can Fashion Stop Greenwashing?

Big brands are changing the way they talk about sustainability following a regulatory crackdown in Europe. But exactly how companies should be required to substantiate their eco-marketing claims remains hotly debated.

About the author
Sarah Kent
Sarah Kent

Sarah Kent is Chief Sustainability Correspondent at The Business of Fashion. She is based in London and drives BoF's coverage of critical environmental and labour issues.

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