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Agenda-setting intelligence, analysis and advice for the global fashion community.

What Happens After Sneaker Resale Prices Peak?

The value of hyped shoes on the aftermarket has fallen in recent months, raising questions about whether it’s a momentary stumble or a sign that the category is losing steam.
sneakers, resale, market, Off White, collaboration, drops, SNKRs
While top-tier sneakers still command high prices, the resale values of more typical new releases have fallen since last year. (Getty Images)

Shoppers right now may be rethinking how much they’ll spend on rare sneakers, but Kick Game, a UK-based reseller, is investing in a future where everyone is hunting for Dunks and Yeezys.

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About the authors
Marc Bain
Marc Bain

Marc Bain is Technology Correspondent at The Business of Fashion. He is based in New York and drives BoF’s coverage of technology and innovation, from start-ups to Big Tech.

Daniel-Yaw Miller

Daniel-Yaw Miller is a contributing writer at The Business of Fashion. Miller is a New York based journalist, editor and advisor who specialises in sports, fashion and business.

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