Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

Mowalola, Fashion’s Subversive Rising Star, Debuts in Paris

In just six years since graduating from Central Saint Martins, the Nigerian-British creative has attracted deals with Yeezy, New Balance and Dover Street Market for her transgressive “burglarwear” aesthetic. Now, she’s getting ready to reintroduce her label on fashion’s biggest stage.
The designer has been fully focussed on scaling her label since ending her stint as Yeezy Gap design director last year.
The designer has been fully focussed on scaling her label since ending her stint as Yeezy Gap design director last year. (Christopher Barraja)

Things are moving fast for Mowalola Ogunlesi.

Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.

Further Reading

In London, Multicultural Start-Ups Shine

Ahluwalia, Labrum and Saul Nash’s collections — steeped in the Indian, West African and Caribbean heritage of their founders — stood out at the London fashion week that closed today.

About the author
Daniel-Yaw Miller

Daniel-Yaw Miller is a contributing writer at The Business of Fashion. Miller is a New York based journalist, editor and advisor who specialises in sports, fashion and business.

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Sports
How the collision of sports and fashion is creating new opportunities in both industries.

Why On’s Hot 2025 Turned Into a Cautious 2026

On finished its 2025 fiscal year with 30 percent sales growth. Despite its successful run last year, the company isn’t getting ahead of itself for 2026. Co-founder David Allemann explains that and more in today’s newsletter.


What Is Nike Doing With Its ACG Label?

The activewear giant seems intent on turning its nearly 40-year-old niche outdoor fashion brand into a mainstream success. The plan hinges on convincing backpackers and athletes its rugged technical gear can perform just as well as The North Face or Arc’teryx.


view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.

What Stops Beauty Shoppers From Buying More

Beauty brands must rethink upselling with smarter value plays, from curated bundles to jumbo sizes and subscriptions, to keep their customers from switching to the competition.


VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON