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YNAP Replaces CEO Marchetti, Buying Director Heads to Rival

An internal hire from owner Richemont will take the reins at YNAP, as buying director Elizabeth von der Goltz joins a recent talent exodus.
Federico Marchetti. Courtesy

Richemont has named a replacement for Yoox founder Federico Marchetti at the helm of its multi-brand e-commerce division YNAP.

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Further Reading

Is the Future of Luxury E-Commerce Big or Small?

Soon after Farfetch stock surged on the back of its Alibaba mega-deal, mid-sized Mytheresa quietly submitted paperwork for a proposed IPO. Can niche players compete with the heft of online luxury leaders in a crowded market?

Richemont Needs a Transformational Move

For years, the Swiss luxury group has lagged rivals in fashion and tech, and now finds its dominance in hard luxury under threat. What is chairman Johann Rupert’s end game?

Why Is Everyone Betting on Farfetch?

The marketplace-turned-platform has emerged, finally, as the clear leader in the race to win luxury’s online shopper, with a path to profitability. What changed?

About the author
Robert Williams
Robert Williams

Robert Williams is Luxury Editor at The Business of Fashion. He is based in Paris and drives BoF’s coverage of the dynamic luxury fashion sector.

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