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Agenda-setting intelligence, analysis and advice for the global fashion community.

The Great Fashion Reset | The Future of Multi-Brand Retail

As major luxury retailers from Saks to Ssense struggle, independent boutiques are making a comeback.
A triptych
As multi-brand retail falters, department stores like Bloomingdale's and indie boutiques like ByGeorge are investing in tight curation and excellent customer service. (BoF Studio)

Fashion’s multi-brand retailers are under pressure with Canadian e-tailer Ssense the latest to feel the heat.

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Further Reading

Ssense: What Went Wrong

Tariffs were the immediate cause of the Montréal-based company’s decision to file for bankruptcy protection. But insiders tell BoF that the downfall was a long time coming as the online retailer’s formula for appealing to Gen-Z shoppers with indie fashion brands and constant markdowns lost its edge.

Saks Wanted to Clear the Air With Brands. The Plan Backfired.

Relations between Saks Global and many of the 2,000-odd brands stocked in its department stores appear to be worse than ever after the owner of Saks Fifth Avenue, Neiman Marcus and Bergdorf Goodman sent a letter this week setting new payment terms.

About the authors
Cathaleen Chen
Cathaleen Chen

Cathaleen Chen is Retail Editor at The Business of Fashion. She is based in New York and drives BoF’s coverage of the retail and direct-to-consumer sectors.

Malique Morris
Malique Morris

Malique Morris is Senior E-Commerce Correspondent at The Business of Fashion. He is based in New York and covers digital-native brands and shifts in the online shopping industry.

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