Agenda-setting intelligence, analysis and advice for the global fashion community.
For Paige DeSorbo, bedtime knows no bounds.
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Brands like Parke and The Bar have turned a relatively ordinary item into a must-have for thousands of Gen-Z customers, building hype with limited drops and careful product design.
The US Bureau of Labor Statistics’ latest inflation report showed an uptick in apparel prices for the first time since President Donald Trump announced sweeping tariffs two months ago.
Denim shapes — from the Millennial skinny resurgence to Gen-Z’s ultra-baggy obsession — have been polarising. Now, a number of trends coexist and rise and fall quicker, meaning navigating what’s in and what’s out has gotten trickier.
Diana Pearl is Senior News and Features Editor at The Business of Fashion. She is based in New York and drives BoF’s marketing and media coverage.
The Savannah, Ga.-based pajama brand has developed a devoted following for its super-soft pyjamas. With their first daywear collection, they’re hoping that loyalty will apply in a much more competitive category
From $50 cashmere to Dom Pérignon champagne, the everything store for the aspirationally bougie is outrunning the ghosts of DTC past.
A disappointing US employment report surprised economists and investors, but was old news for the apparel sector, where the labour market has stagnated for years.
Join us on Tuesday, March 17 at 15:00 GMT / 10:00 EST for the next BoF Professional Masterclass on The State of Fashion 2026.
The Savannah, Ga.-based pajama brand has developed a devoted following for its super-soft pyjamas. With their first daywear collection, they’re hoping that loyalty will apply in a much more competitive category
Sunday night’s Oscars concluded an awards season that fashion’s biggest labels used to show off their new creative game. BoF breaks down what we learned about brands’ celebrity strategies.
The executive order directs the FTC chairman to prioritise enforcement of existing laws against sellers and manufacturers who falsely claim products are made in America.
Global oil markets face turmoil after a US attack on Iran's main export hub heightened risks to supply across the Middle East.
