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Agenda-setting intelligence, analysis and advice for the global fashion community.

How Luxury Players Are Reviving New York’s Real Estate Market

The slew of blockbuster deals from LVMH, Kering and Prada are proving to be a bright spot in an otherwise tough commercial property market.
New York Fifth Avenue Rockefeller Centre
n that key Manhattan shopping corridor, the world’s biggest luxury brands are outdoing each other to score the best spots. (Shutterstock)

“New York City is dead forever.” In the bleak summer of 2020, that headline ripped through a pandemic-alerted reality and touched a nerve.

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Further Reading

Tiffany, Dior: Understanding the New Model for Luxury Flagships

There are stores, there are flagships, and then there are mega projects like Dior’s Avenue Montaigne, Chanel’s Rue Cambon and Gucci’s Garden that go a step further in driving revenue and creating a lasting impression with shoppers. On Friday after a four-year renovation, Tiffany will make its case to be added to that list.

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