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Represent Sells Minority Stake to Private-Equity Firm True

The investment comes off the back of soaring sales for the British menswear brand, which opened its first flagship stores in Los Angeles and Manchester this year and expects to hit annual sales of £100 million by the end of 2024.
Represent Manchester store
The investment from private-equity firm True comes amid a period of considerable growth for Represent. (Represent)

British menswear brand Represent has sold a minority stake to London-based private-equity firm True, The Business of Fashion can exclusively reveal.

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