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How The Knightsbridge Estate Is Evolving Its Retail Mix For the Modern Consumer

The 3.5-acre mixed-use estate in the affluent West London district is enhancing its retail and public-realm experience. BoF sits down with Tom Woolven of The Knightsbridge Estate to discuss how changing consumer behaviour is informing the estate’s evolution and its curated mix of luxury, premium, lifestyle and wellness brands.
Shoppers walk down a street in London's Knightsbridge district, with department store Harrods visible behind them.
The Knightsbridge Estate lies between Harrods and Harvey Nichols, and is bounded by Sloane Street and Brompton Road. (Jack Munsch)
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For 2026, shifting consumer expectations continue to underpin a resurgence in physical retail, particularly for high-quality, service-led experiences. Physical stores accounted for 81 percent of personal luxury goods sales in 2025, according to

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