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Amazon Prime Day Sales Plunge 41% in First Day of Four-Day Event

The annual event has emerged as a bellwether of consumer sentiment since President Donald Trump’s trade war clouded the economic outlook.
Amazon, Shopify strike deal to open Amazon logistics to sellers.
Amazon doubled the length of the annual sale because shoppers indicated they wanted more time to navigate the deals. (Shutterstock)

Amazon.com Inc took a big gamble this year by expanding its annual Prime Day summer sale to four days from two, betting the extension would give shoppers more time to navigate the millions of deals on its sprawling web store.

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