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Agenda-setting intelligence, analysis and advice for the global fashion community.

The Battle of the Sneaker Bots

An online economy of tips, proxy servers and automated applications has grown out of the hype-driven sneaker market, and the rise of the casual reseller is only making it harder to shop for the latest releases.
A Barcelona man waited in line to buy a pair of Adidas Yeezy sneakers. Other buyers have turned to automated purchases online | Source: Paco Freire/SOPA Images/LightRocket via Getty Images
By
  • Chantal Fernandez

NEW YORK, United States —

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