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At Shop With Google, Supporting Independent Designers and Celebrating the BoF 500

In partnership with BoF, Shop with Google is celebrating independent designers and entrepreneurs. In addition to providing technology and commercial features designed to support their business models, as part of the partnership, BoF will share lessons for success from leading independent design business The Attico. BoF spoke to Stephanie Horton, Google’s senior director of global commerce marketing, at the BoF 500 Gala.
PARIS, FRANCE - SEPTEMBER 28: General Atmosphere during the Business of Fashion BoF 500 Class of 2024 during Paris Fashion Week at Shangri-La Hotel Paris on September 28, 2024 in Paris, France.  (Photo by Victor Boyko/Getty Images for The Business of Fashion)
Inside the BoF 500 event at the Shangri-La in Paris this month. (Victor Boyko)
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