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After Roe v. Wade Is Overturned, Fashion Speaks Out

The Supreme Court decision reversed a nearly 50-year-old ruling and ignited fury among activists in fashion.
pro-abortion protesters in front of US Capitol after Roe v. Wade decision
Roe v. Wade, the 1973 Supreme Court decision, was overturned, making the right to an abortion no longer a right at the federal level. (Getty Images)

On Friday morning, as much of the fashion industry had its attention turned to Paris for the Spring 2023 menswear shows, the US Supreme Court issued a decision to overturn Roe v. Wade, the 1973 ruling which determined that Americans had the constitutional right to an abortion. As a result, the right to an abortion will be determined at the state level. The decision, a draft of which was leaked in May, stands in contrast to the fact that the majority of Americans say they support the right to an abortion, according to a Pew Research survey conducted in March.

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Further Reading

Should Brands Play Politics?

This week, the question was more pressing than ever as a US presidential election, which has dominated the divided country’s cultural conversation this year, approached an end.

How to Market to a Divided America

After a bitterly contested presidential election, the United States remains as deeply divided as ever on everything from politics to race at a time when consumers want the brands they buy to reflect their values, presenting a tricky challenge for business leaders.

Ralph Lauren, Race and How Fashion Can Embrace Discomfort

The brand’s collaboration with historically-black Morehouse and Spelman colleges was both celebrated and pilloried online. The fate of an ambitious attempt by a mainstream brand to tackle the issues raised in summer 2020 could influence future Black-focused campaigns for years to come.

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