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Agenda-setting intelligence, analysis and advice for the global fashion community.

Instagram Killed the Fashion Magazine. What Happens Now?

The photo- and video-sharing app has replaced print magazines as the primary way people discover fashion, becoming the foundation on which the industry has built everything from new labels to a $1.6 billion influencer economy. But change is coming.
Models take a selfie outside Chanel during Paris Fashion Week Womenswear Spring/Summer 2019 | Source: Getty Images
By
  • Lauren Sherman

NEW YORK, United States

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