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How By Far’s Listening Culture Is Driving Growth

Championing a people-driven approach, the luxury accessories brand successfully doubled its employee base in 2020 while boasting a 93 percent satisfaction rate.

By Far campaign. — By Far campaign. By Far.

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BoF Studio

19 February 2021

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In 2016, the luxury accessories brand By Far was launched with a footwear collection produced by a family-run factory in Bulgaria and designed by its three co-founders — sisters Sabina Gyosheva, chief executive officer, and Valentina Ignatova, chief marketing officer, alongside their friend and Chief Creative Officer Denitsa Bumbarova.

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