Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

Partner Content

At JOOR, Building the Next Iteration of Virtual Trade Shows

BoF hears how the B2B wholesale platform’s latest product, JOOR Passport, enables international organisations and trade shows like ‘Showcase Japan’ to expand their global reach.
JETRO's Showcase Japan trade show on JOOR.
JETRO's Showcase Japan trade show on JOOR.
In Partnership With
Article Sponsor

B2B wholesale platform

Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.

In This Article

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from News & Analysis
Fashion News, Analysis and Business Intelligence from the leading digital authority on the global fashion industry.
view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.

What Stops Beauty Shoppers From Buying More

Beauty brands must rethink upselling with smarter value plays, from curated bundles to jumbo sizes and subscriptions, to keep their customers from switching to the competition.


VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON