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Agenda-setting intelligence, analysis and advice for the global fashion community.

The Shared Future of Marie Claire and Who What Wear

Now under the ownership of British publisher Future, both Marie Claire and Who What Wear are contending with how to grow their new parent’s US operations in the ever-challenging media landscape.
Marie Claire now publishes two print issues a year.
Marie Claire now publishes two print issues a year. (Courtesy Marie Claire)

Marie Claire

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Further Reading

Magazines Bet on Memberships

Elle UK launched its first reader membership programme on Thursday, part of a broader initiative at Hearst UK to monetise its brands.

The Great Media Shakeup

What does the unprecedented changing of the guard at Vanity Fair, Elle and Glamour spell for the future of fashion media?

About the author
Diana Pearl
Diana Pearl

Diana Pearl is Senior News and Features Editor at The Business of Fashion. She is based in New York and drives BoF’s marketing and media coverage.

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