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Agenda-setting intelligence, analysis and advice for the global fashion community.

Why Shoppers Are Obsessed With ‘Summer Camp’ Jewellery

The popularity of $450 Balenciaga beaded bracelets and $24 Urban Outfitters emoji chokers is a sign that consumers are craving fun statement pieces for their post-pandemic wardrobes.
Shoppers are opening their wallets for fun, "camp" jewelry from éliou, Balenciaga, Bottega Veneta, Lauren Rubinski and Blobb.
Shoppers are opening their wallets for fun, "camp" jewelry from éliou, Balenciaga, Bottega Veneta, Lauren Rubinski and Blobb. Collage by BoF.

New York’s Cafe Forgot sells all types of funky fashion, but it’s the hot pink and acid green rings that the independent boutique can’t seem to keep in stock.

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