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Agenda-setting intelligence, analysis and advice for the global fashion community.

The Future of Watches and Jewellery: Adapting to Rapid Change

The inaugural edition of The State of Fashion: Watches and Jewellery Report by The Business of Fashion and McKinsey & Company forecasts a shake-up in priorities for hard luxury as well as different recovery scenarios across geographies and consumer segments.
Despite double-digit revenue declines during the pandemic, there are new opportunities for growth in both the fine jewellery and watch industries. BoF Collage.
Despite double-digit revenue declines during the pandemic, there are new opportunities for growth in both the fine jewellery and watch industries. BoF Collage.

This article first appeared in the special edition of The State of Fashion: Watches and Jewellery, co-published by The Business of Fashion and McKinsey & Company. To learn more and download a copy of the report,

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