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Raf Simons Is Joining Prada. What Does It Mean for the Italian Megabrand?

The designer will work in partnership with Miuccia Prada with equal responsibility for creative decision-making.
Miuccia Prada and Raf Simons at Prada’s Resort 2019 show in 2018, before Simons joined the brand as co-creative director.
Miuccia Prada and Raf Simons at Prada’s Resort 2019 show in 2018, before Simons joined the brand as co-creative director. (Getty Images)
By
  • Chantal Fernandez,
  • Tamison O'Connor,
  • Vikram Alexei Kansara

MILAN, Italy —

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