Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

OTB Buys Jil Sander as Fashion M&A Heats Up

The owner of Diesel and Margiela is acquiring the label from Japanese group Onward. Designers Luke and Lucie Meier are set to remain in place.
Jil Sander's Spring campaign shot by Nigel Shafran. Courtesy.
Jil Sander's Spring campaign shot by Nigel Shafran. Courtesy.

Italian fashion group OTB said Friday it will acquire Jil Sander from Japanese conglomerate Onward Holdings for an undisclosed sum, part of wider growth ambitions as the Diesel-owner seeks to bolster its luxury portfolio.

Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Luxury
How rapid change is reshaping the tradition-soaked luxury sector in Europe and beyond.

Hermès ‘Game’ Leaves a Bad Taste

In this week’s High Margin luxury newsletter: A softening resale market for Birkin and Kelly bags poses questions for luxury powerhouse Hermès. Plus, a run on Chanel’s stores during Paris Fashion Week.


view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.

What Stops Beauty Shoppers From Buying More

Beauty brands must rethink upselling with smarter value plays, from curated bundles to jumbo sizes and subscriptions, to keep their customers from switching to the competition.


VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON