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Agenda-setting intelligence, analysis and advice for the global fashion community.

Can Luxury Watch Brands Grow in 2024?

Higher-than-expected export figures fuelled hopes that the industry can avoid a downturn. At LVMH’s Watch Week gathering in Miami, the chief executives of Bulgari, TAG Heuer, and Hublot and Zenith spoke to BoF about adapting their strategies for an uncertain market.
A man wearing a watch
A Zenith campaign hangs in the brand's suite at LVMH Watch Week in Miami. (LVMH)

MIAMI –

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About the author
Robin Swithinbank

Robin Swithinbank is a contributing writer at The Business of Fashion. Swithinbank is a London based journalist, editor, and speaker who specialises in luxury watches.

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