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How Vacheron Constantin Is Engaging the Next Generation in Abu Dhabi

As the watch brand celebrated its 270th anniversary, BoF’s Nick Blunden moderated a panel featuring Vacheron Constantin’s heritage and style director Christian Selmoni, author and artist Alia Al Shamsi, and editor of The National’s Luxury Magazine Nasri Atallah, to unpack how heritage brands can resonate authentically in the UAE.
From left to right: BoF’s president Nick Blunden; Christian Selmoni, Vacheron Constantin’s style and heritage director; Alia Al Shamsi, author, artist and head of cultural programmes at the Louvre Abu Dhabi; and Nasri Atallah, editor-in-chief of The National’s Luxury Magazine.
From left to right: BoF’s president Nick Blunden; Christian Selmoni, Vacheron Constantin’s style and heritage director; Alia Al Shamsi, author, artist and head of cultural programmes at the Louvre Abu Dhabi; and Nasri Atallah, editor-in-chief of The National’s Luxury Magazine. (Vacheron Constantin)
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