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Agenda-setting intelligence, analysis and advice for the global fashion community.

As Gucci’s CEO Steps Down, Saint Laurent’s Chief Steps Up

Marco Bizzarri led the Italian luxury giant through a historic expansion before the business struggled to bounce back from the pandemic. Parent company Kering announced the move as part of a broader executive shakeup after which Saint Laurent CEO Francesca Bellettini will oversee all the group’s brands.
Marco Bizzarri, Gucci’s CEO since 2015, is set to exit Italy’s biggest fashion brand.
At Kering, Gucci CEO Marco Bizzarri is stepping down as Saint Laurent chief Francesca Bellettini prepares to oversee all of the group’s brands. (Getty Images)

Marco Bizzarri, Gucci’s CEO since 2015, is set to exit Italy’s biggest fashion brand. Parent company Kering’s managing director Jean-François Palus will take the reins for a transitional period from September, the group said Tuesday.

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Further Reading

Can the Changes at Gucci Reignite Growth?

Luxury’s biggest pre-pandemic success story is reinforcing its high-end credentials as it works to transition from an era of fashion-driven ‘reinvention’ to a new chapter of ‘sustainable elevation.’

Can Kering Get Back On Track?

Gucci’s sales dropped 15 percent during the fourth-quarter while scandal-mired Balenciaga also stalled. Still, shares rose as investors rallied behind a bullish outlook for China.

How Saint Laurent Became a $3 Billion Powerhouse

CEO Francesca Bellettini breaks down how she worked with designer Anthony Vaccarello to more than double sales in 5 years, leaning into an amped-up take on Parisian glamour, seasonless merchandising and rapid expansion in leather goods.

About the author
Robert Williams
Robert Williams

Robert Williams is Luxury Editor at The Business of Fashion. He is based in Paris and drives BoF’s coverage of the dynamic luxury fashion sector.

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