Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

Amiri Takes on the Luxury Establishment

Boosted by its recent growth and a minority investment from Renzo Rosso’s OTB, Mike Amiri’s namesake luxury label is scaling on his own terms.
Mike Amiri. Michelle Gonzales
Mike Amiri. Michelle Gonzales

Mike Amiri doesn’t just open new stores, he conquers them.

Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.

In This Article

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Luxury
How rapid change is reshaping the tradition-soaked luxury sector in Europe and beyond.

Hermès ‘Game’ Leaves a Bad Taste

In this week’s High Margin luxury newsletter: A softening resale market for Birkin and Kelly bags poses questions for luxury powerhouse Hermès. Plus, a run on Chanel’s stores during Paris Fashion Week.


view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.
VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON