Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

Fragrance Industry Wakes up to Australian Botanicals

Entrepreneurs are using exotic botanicals from Australia to create unique scents that attract the attention of global retailers and perfume giants like Guerlain, LVMH and Estée Lauder.
Australian native Goldfield & Banks botanical fragrance. Goldfield & Banks.
A perfume by Australian native botanical fragrance brand Goldfield & Banks. Goldfield & Banks.

Sometimes it takes an outsider to notice something that has been staring insiders in the face. After working as a commercial lawyer for over two decades in Australia, Craig Andrade decided to sniff out a career change. He enrolled at the Grasse Institute of Perfumery, moved to France, and began studying the art of perfume making.

Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Global Markets
A guide to unlocking opportunity in emerging and frontier fashion markets.

How Oil Shock Fears Are Rippling Through Fashion | The Debrief

This week on The Debrief, BoF’s Shayeza Walid and Cathaleen Chen unpack why the war in Iran and disruption in the Strait of Hormuz matter to fashion — from synthetic fibre costs and factory energy shortages to freight surcharges and weakening consumer confidence.


Oil Shock: What Fashion Needs to Know

Monday’s price spike proved short-lived, but volatile markets, supply disruptions, rising freight costs and shaky consumer confidence have put the global fashion industry on edge.


view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.

Who Won Fashion’s Red Carpet Season of Change

Sunday night’s Oscars concluded an awards season that fashion’s biggest labels used to show off their new creative game. BoF breaks down what we learned about brands’ celebrity strategies.


VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON