Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

How Tommy Hilfiger Thrived on Hip Hop (Without Being Accused of Cultural Appropriation)

The designer, who chose Harlem’s Apollo Theater to show his latest collection Sunday, built a billion-dollar brand working with artists of colour. Here’s how he has navigated the thorny issue of fashion and race.
Law Roach, Tommy Hilfiger and Zendaya | Source: Courtesy

NEW YORK, United States —

Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.

Further Reading

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Fashion Week
Independent show reviews from fashion’s top critics.
view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.

What Stops Beauty Shoppers From Buying More

Beauty brands must rethink upselling with smarter value plays, from curated bundles to jumbo sizes and subscriptions, to keep their customers from switching to the competition.


VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON