Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

Part 2: The Need For Speed

Áslaug Magnúsdóttir, co-founder of Moda Operandi, examines the trade-offs between careful planning and speed of execution. Do you 'get it right first' or 'get big fast'?
Source: Shutterstock
By
  • Aslaug Magnusdottir

NEW YORK, United States —

Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Entrepreneurship
Analysis and advice on new fashion ventures, including key lessons for entrepreneurs.

Why Jonathan Cohen Is Splitting His Business

The 15-year-old New York-based womenswear brand is introducing White Label — an accessible offer of button downs, pants and dresses ranging from $350 to $650, aimed at serving priced-out shoppers and future-proofing the business in a challenged retail environment.


view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.
VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON