Agenda-setting intelligence, analysis and advice for the global fashion community.
In the second half of 2022, Honeylove hit a milestone: for the first time in its four-year history, the intimates brand was consistently profitable before interest, taxes, depreciation and amortisation.
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In a saturated market where customer acquisition costs are on the rise, fashion and beauty start-ups are exploring ways to boost repeat business.
A combination of shipping delays and misjudging consumer demand has caused stockpiles to come roaring back. Retailers are using discounts and more creative measures to bring them back down.
In the post-Covid era, retailers who rethink their supply chains will lower their exposure to risk and unlock profound competitive advantage, argues Doug Stephens.
Malique Morris is Senior E-Commerce Correspondent at The Business of Fashion. He is based in New York and covers digital-native brands and shifts in the online shopping industry.
The direct-to-consumer label raised a $500 million Series E as it seeks to continue its rapid expansion.
New partnerships with A$AP Rocky and celebrity stylist Erin Walsh signal the retailer’s ambitions to be known for more than selling less expensive versions of other brands’ products.
The shoemaker’s president and finance chief, Dayna Quanbeck, spoke to The Business of Fashion about her plans for the brand once she transitions to the top role in January.
Inditex’s flagship brand is trying to elevate its image and capture new growth in a market where Shein and Temu are luring young, budget-conscious shoppers.
The Savannah, Ga.-based pajama brand has developed a devoted following for its super-soft pyjamas. With their first daywear collection, they’re hoping that loyalty will apply in a much more competitive category
Sunday night’s Oscars concluded an awards season that fashion’s biggest labels used to show off their new creative game. BoF breaks down what we learned about brands’ celebrity strategies.
The executive order directs the FTC chairman to prioritise enforcement of existing laws against sellers and manufacturers who falsely claim products are made in America.
Global oil markets face turmoil after a US attack on Iran's main export hub heightened risks to supply across the Middle East.
