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Agenda-setting intelligence, analysis and advice for the global fashion community.

How Luxury Brands Can Seize the Qixi Opportunity

As Chinese Valentine’s Day approaches, experts weigh in on how luxury brands can capitalise on one of the most important shopping festivals in China.
Lu Han wearing Cartier's Juste un Clou jewellery | Source: Courtesy
By
  • Casey Hall

SHANGHAI, China

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