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Agenda-setting intelligence, analysis and advice for the global fashion community.

Italian Retailers Enjoy Bigger Influx of Chinese Shoppers

Italy is an increasingly attractive destination for Chinese luxury consumers, some of whom are put off by other popular destinations due to the US-China trade war, Hong Kong's anti-extradition demonstrations and France’s "gilets jaunes" protests.
Prada's Spring/Summer 2019 campaign, and Pronounce's Spring/Summer 2020 show at Pitti Uomo | Collage by BoF
By
  • Zoe Suen,
  • Denni Hu

ROME, Italy —

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