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Uoma Beauty Founder Sues the Brand’s New Owners

The suit alleges that the December 2023 purchase of the brand’s assets was an unauthorised sale, and seeks damages for “unjust enrichment”.
Sharon Chuter is the founder of Uoma Beauty | Source: Courtesy
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BoF PROFESSIONAL

Sharon Chuter, the founder of the prestige cosmetics company Uoma Beauty, has sued the brand’s new owners, MacArthur Beauty LLC and BrainTrust, alleging that the purchase of its assets in December 2023 was an unauthorised and below market value sale.

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About the author
Daniela Morosini
Daniela Morosini

Daniela Morosini is Senior Beauty Correspondent and Special Projects Editor at The Business of Beauty at BoF. She covers the global beauty industry, with an interest in how companies go to market and overcome hurdles.

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