Agenda-setting intelligence, analysis and advice for the global fashion community.
On an app where videos of multi-step, in-depth skincare routines proliferate, Natalie Rose’s regimen seems somewhat spare.
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Minimalist and maximalist makeup aesthetics duel it out on TikTok as influencers and brands aim to keep up with the cultural zeitgeist.
Garance Doré, one of the original fashion bloggers, is launching a brand that embraces simple, French-inspired beauty routines, in a market where multi-stage regimens are the norm.
TikTok Shop has created fresh opportunities for enterprising creators to make fast money, changing the landscape for both digital marketers and multi-level marketing companies.
Daniela Morosini is Senior Beauty Correspondent and Special Projects Editor at The Business of Beauty at BoF. She covers the global beauty industry, with an interest in how companies go to market and overcome hurdles.
Beauty brands must rethink upselling with smarter value plays, from curated bundles to jumbo sizes and subscriptions, to keep their customers from switching to the competition.
The beauty influencer is hoping her 20 million-strong following can cut through the category’s oversaturation with Only Sunshine, a tropical scent launched with indie brand Snif.
Ulta Beauty becomes the first US specialty beauty retailer to launch on TikTok Shop, making the case for partnership rather than competition with the platform’s beauty e-commerce business.
In Full Coverage, Priya Rao looks at the world’s buzziest luxury department stores in Paris.
The country’s textile sector has cut 16 percent of its workforce since 2023.
At the Nvidia GTC conference on Monday, the AI company announced it was partnering with Catches to launch RealFit, a new platform that uses physics to improve digital try-on technology.
Kering’s newly created jewellery division regroups Boucheron, Pomellato, Dodo and Qeelin brands as the company aims to pool resources. The conglomerate is also regrouping fashion brand reporting, shielding smaller labels from investor scrutiny.
Saks is moving towards exiting bankruptcy and tapped an additional $300 million of its Chapter 11 financing package.
