Agenda-setting intelligence, analysis and advice for the global fashion community.
People shopped everywhere for beauty in 2025. The buzzword is “omnichannel,” spanning a wide variety of touchpoints, another buzzword meaning checkouts. They shopped, as ever, on their phones; they shopped in big box stores and at specialty retailers; they shopped at specialty retailers inside big box stores in the case of Sephora at Kohl’s, but perhaps less so
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