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Rise in Foodie Perfumes May Be Linked to Weight-Loss Drugs

Gourmand fragrances, with scent profiles that feature vanilla, coffee and caramel, have surged in popularity in the past three years. Launches of sugary-scented, dessert-themed fragrances increased by 24 percent last year alone.
A test tube with pink fragrance ingredients.
Gourmand perfumes are trending heavily among younger consumers online. (Shutterstock)

A rise in the number of sweet, food-scented perfumes on the market could be linked to an increase in the use of weight-loss medication, according to the market research firm

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