Agenda-setting intelligence, analysis and advice for the global fashion community.
FLORENCE, ITALY
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Standouts like Soshiotsuki and Hed Mayner offered the sense of progress the Florentine trade fair needs, reports Angelo Flaccavento.
US-imposed tariffs were blamed for slowdowns in the earnings reports of several prominent fragrance makers, but the full picture of what’s next for the category goes a little deeper.
The LVMH-owned beauty and fashion juggernaut is leaning on its Sauvage franchise, now the number one men’s fragrance in the world, to power a deeper entry into the men’s grooming market.
Eric Sylvers is Milan Correspondent at The Business of Fashion. He is based in Milan and leads BoF’s coverage of all things Italian.
The beauty influencer is hoping her 20 million-strong following can cut through the category’s oversaturation with Only Sunshine, a tropical scent launched with indie brand Snif.
Ulta Beauty becomes the first US specialty beauty retailer to launch on TikTok Shop, making the case for partnership rather than competition with the platform’s beauty e-commerce business.
In Full Coverage, Priya Rao looks at the world’s buzziest luxury department stores in Paris.
For centuries, perfumers have aged fragrances to get their best scent expressions. More recently, time is becoming a crucial marketing tool.
The executive order directs the FTC chairman to prioritise enforcement of existing laws against sellers and manufacturers who falsely claim products are made in America.
Global oil markets face turmoil after a US attack on Iran's main export hub heightened risks to supply across the Middle East.
The 98th Academy Awards, and Vanity Fair’s revamped after-party, bring luxury brands’ red-carpet strategies to a crescendo. Plus, Lululemon reports quarterly results with the CEO job still vacant.
From the impact of the war in the Middle East to the future of Saks to the Kering conundrum, Imran Amed shares his intel and insight from the trenches of the latest ‘fashion month.’
