Agenda-setting intelligence, analysis and advice for the global fashion community.

Pat McGrath and the Great Runway Makeup Revival

Suddenly, people are talking about backstage beauty again, largely thanks to the ghostly looks McGrath created for John Galliano. Just as surprising: her brand didn’t immediately come out with a new product. Did we just witness an actual, authentic moment of artistic genius at fashion week of all places?

Last year's "glass skin" look for Margiela couture was Pat McGrath's most viral look to date. (Pat McGrath)

Brennan Kilbane

15 February 2024

BoF PROFESSIONAL

It is generally understood that the makeup artist Dame Patricia McGrath, of New York via Northhampton, is the greatest living practitioner of the form. In the future, when a temple is erected to the cosmeticians of our time, McGrath’s shrine will be appropriately outsized, and a site of its own pilgrimage; the Holy Mutha, to whom we pray.

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About the author

Brennan Kilbane

Brennan Kilbane is News and Features Editor at The Business of Beauty. He is based in London, and supports BoF’s coverage of the multifaceted cosmetics industry, from fine fragrance to wellness trends.

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