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Is There KVD Beauty Without Kat Von D?

LVMH’s Kendo is revamping the brand, hoping to move past the departure of its controversial founder. But rapidly changing beauty trends and stiff competition may prove even bigger hurdles.
Kendo is revamping KVD Beauty in an effort to revive slumping sales.
Kendo is revamping KVD Beauty in an effort to revive slumping sales. Source: Courtesy.

On February 22, the Instagram feed of KVD Vegan Beauty, the makeup brand formerly known as Kat Von D Beauty, was wiped clean.

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