Agenda-setting intelligence, analysis and advice for the global fashion community.

How Clarins Is Reformulating Its Hero Product (And Its Business)

The French skincare giant is launching the ninth generation of its flagship Double Serum line, while achieving record financial results.

Clarins has reformulated its flagship "Double Serum" line. (Clarins)

Robert Williams

29 July 2024

BoF PROFESSIONAL

In Southern France, generations of Provençals have found uses for the region’s bamboo-like “great reeds,” known for their oversized plumes and stubborn spread across gardens, pastures and the coastline-blocking stone cottages from the Mistral wind along with many million-dollar views.

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The Many Faces of Clean Beauty

In an increasingly crowded space, makeup brands that prioritise natural ingredients are finding new ways to get their message across.

It’s Time to Think Bigger Than Clean Beauty

Beauty retailers have the power to set new trends. Why are they all still so fixated on the last one?

Tracking the Rise of ‘Clean’ Beauty

Non-toxic beauty is more than a trend: It’s a health issue, a political issue — and a business opportunity. As the market shifts and consumers demand more from their products, will the establishment finally catch on? Sarah Brown reports.

About the author

Robert Williams

Robert Williams is Luxury Editor at The Business of Fashion. He is based in Paris and drives BoF’s coverage of the dynamic luxury fashion sector.

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Clarins

Can Mikayla Nogueira Sell Fragrance, Too?

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Ulta Beauty Joins TikTok Shop

Ulta Beauty becomes the first US specialty beauty retailer to launch on TikTok Shop, making the case for partnership rather than competition with the platform’s beauty e-commerce business.

For Beauty Brands, What’s a Department Store Worth?

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For Niche Fragrance Makers, Time Is On Their Side

For centuries, perfumers have aged fragrances to get their best scent expressions. More recently, time is becoming a crucial marketing tool.

Trump Signs Order to Combat Fraudulent ‘Made in America’ Labels, White House Says

The executive order directs ⁠the FTC chairman to prioritise enforcement of existing laws against sellers and manufacturers who falsely claim products are made in America.

Oil Market Set for Tumultuous Week as Kharg Attack Raises Stakes

Global oil markets face turmoil after a US attack on Iran's main export hub heightened risks to supply across the Middle East.

This Week: The Oscars Bring Red Carpet Season to a Close; Lululemon Adrift

The 98th Academy Awards, and Vanity Fair’s revamped after-party, bring luxury brands’ red-carpet strategies to a crescendo. Plus, Lululemon reports quarterly results with the CEO job still vacant.

The Season That Was: Signals From Fashion’s Front Lines

From the impact of the war in the Middle East to the future of Saks to the Kering conundrum, Imran Amed shares his intel and insight from the trenches of the latest ‘fashion month.’

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Agenda-setting intelligence, analysis and advice for the global fashion community.

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