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Exclusive: Eurazeo to Shut Down Brand Investment Arm

The French private equity firm, a former investor in Farfetch and Pat McGrath Labs with current stakes in beauty companies like Beekman 1802 and Gisou, is in the process of dissolving Eurazeo Brands, sources told The Business of Beauty.
A stock image of Eurazeo's investments landing page in front of a sign bearing the company's logo
French private equity firm Eurazeo Global established its consumer investment arm Eurazeo Brands in 2017. (Shutterstock)

French private equity firm Eurazeo Global is imminently closing its consumer portfolio Eurazeo Brands, made up of labels like Beekman 1802, Gisou, Nest New York, Herschel and Axel Arigato, three sources told

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Further Reading

Who Are Pat McGrath Labs’ Investors?

Eurazeo, which invested in Pat McGrath Labs in a deal that valued the beauty brand at $1 billion in 2018, quietly sold its stake in the beauty line in 2021, BoF has learned.

In Beauty, Private Equity Is Hot Again

As strategic firms slow down their shopping sprees and venture capital dollars dry up, PE firms’ reputation for asset stripping is a thing of the past. Founders are now often hoping for private equity buyouts, but want to be sure there can be a true partnership.

About the author
Brennan Kilbane
Brennan Kilbane

Brennan Kilbane is News and Features Editor at The Business of Beauty. He is based in London, and supports BoF’s coverage of the multifaceted cosmetics industry, from fine fragrance to wellness trends.

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