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Deciem Valued at $2.2 Billion as Estée Lauder Ups Stake, Plans Acquisition

The beauty conglomerate is increasing its stake in The Ordinary’s parent company to 76 percent, with plans to purchase the rest of the company in three years.
Deciem products.
Deciem products. (Deciem)

Estée Lauder is putting another $1 billion into beauty industry upstart Deciem, increasing its holding in the company to 76 percent, in the first phase of a deal to acquire the company in full, the beauty conglomerate said Tuesday.

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