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How Beauty Barrage’s Specialist Staff Drive In-Store Sales

Beauty Barrage founder and CEO Sonia Summers shares how the turn-key service, supplying brands with brand ambassadors, educators and event specialists, alleviates challenges around retail staff training and retention to allow beauty brands and retailers to focus on growth and revenue.
Woman wearing glossy red lipstick.
Woman wearing glossy red lipstick. (Getty Images)
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The quit rate in the United States retail and hospitality sectors is among the highest. It outpaces the average US quit rate by more than 70 percent, according to McKinsey research conducted in 2022. The retention challenge and on-going labour shortage of

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